Google Trends vs Backlinko

Google Trends Google Trends
VS
Backlinko Backlinko
WINNER Backlinko

Google Trends excels in providing real-time insights into search trends and seasonal variations, making it an indispensa...

VS
emoji_events WINNER
Backlinko

Backlinko

8.8 Very Good
SEO Tool

psychology AI Verdict

Google Trends excels in providing real-time insights into search trends and seasonal variations, making it an indispensable tool for content strategists aiming to capitalize on current events and emerging topics. Its ability to compare multiple terms simultaneously is unparalleled, offering a comprehensive view of market interest over time. Conversely, Backlinko stands out with its detailed video tutorials from Brian Dean, which cater to those who prefer visual learning and wish to delve deeply into SEO techniques.

However, the choice between these two tools ultimately depends on specific needs: while Google Trends offers free access and rich comparative data, Backlinko provides a more structured learning path for beginners and intermediate users.

emoji_events Winner: Backlinko
verified Confidence: High

thumbs_up_down Pros & Cons

Google Trends Google Trends

check_circle Pros

  • Provides real-time data on search trends
  • Supports comparison of up to five terms simultaneously
  • Free access with no cost

cancel Cons

  • Limited in-depth tutorials or strategies
  • May require exploration to fully utilize advanced features
Backlinko Backlinko

check_circle Pros

  • Comprehensive video tutorials from a leading SEO authority
  • Structured learning path for beginners and intermediates
  • Practical, real-world examples

cancel Cons

  • Requires payment for full access
  • Learning process involves watching videos which may not suit all users

compare Feature Comparison

Feature Google Trends Backlinko
Data Scope Offers global and regional data Focuses on SEO strategies and techniques
Comparison Capabilities Supports up to five terms for comparison No direct comparison features, but tutorials cover various aspects of SEO
User Interface Intuitive with minimal setup required Requires watching video tutorials which may take time to learn
Free vs Paid Completely free Paid subscription model for full access
Real-Time Data Provides real-time data on search trends No real-time data, but covers SEO strategies in depth
Educational Content Limited educational content beyond basic data analysis Rich in-depth tutorials and practical examples

payments Pricing

Google Trends

Free
Excellent Value

Backlinko

Paid subscription model, varies based on package selected
Good Value

difference Key Differences

Google Trends Backlinko
Google Trends excels in providing real-time insights into search trends and seasonal variations, making it an indispensable tool for content strategists aiming to capitalize on current events and emerging topics.
Core Strength
Backlinko stands out with its detailed video tutorials from Brian Dean, which cater to those who prefer visual learning and wish to delve deeply into SEO techniques.
Google Trends offers a wide range of data points including related topics, rising queries, and regional interest. It supports up to five terms for comparison at once, making it highly versatile.
Performance
Backlinko provides in-depth tutorials covering various SEO strategies, backed by real-world examples from Brian Deans experience. Its content is designed to be practical and actionable.
Google Trends is completely free, making it an excellent choice for budget-conscious users or those just starting their SEO journey.
Value for Money
Backlinko offers a paid subscription model with access to all video tutorials and resources. While the cost may be higher, the structured learning path can provide significant value over time.
Google Trends has an intuitive interface that requires minimal setup; users can quickly start analyzing trends without any prior knowledge. However, its advanced features might require some exploration to fully utilize.
Ease of Use
Backlinkos tutorials are designed for easy consumption and understanding, but the learning process involves watching videos which may not suit all user preferences or learning styles.
Google Trends is best suited for content strategists, news editors, and market researchers who need to track trends and understand consumer interest over time.
Best For
Backlinko is ideal for beginners and intermediate SEO practitioners looking to improve their skills through structured learning and practical examples.

help When to Choose

Google Trends Google Trends
  • If you prioritize real-time data analysis and need to compare multiple search terms simultaneously.
  • If you choose Google Trends if your primary goal is to understand consumer interest over time without a structured learning path.
  • If you choose Google Trends if budget constraints are a significant factor.
Backlinko Backlinko
  • If you prioritize structured learning and practical SEO strategies from an expert.
  • If you need in-depth tutorials that cover various aspects of SEO beyond just data analysis.
  • If you are a beginner or intermediate user looking to improve your SEO skills through visual learning.

description Overview

Google Trends

Google Trends is a free tool that analyzes the popularity of search queries across Google Search over time and by region. It doesn't provide search volume numbers but shows relative interest, allowing you to compare terms, identify seasonal trends, and discover rising breakout queries. It's invaluable for content planning around trending topics, understanding geographic interest variations, and co...
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Backlinko

Backlinko offers video tutorials and SEO strategies from Brian Dean, a leading authority in the field. Ideal for those who prefer visual learning and want to dive deep into SEO techniques.
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