Monitor Backlinks vs Google Keyword Planner
psychology AI Verdict
Monitor Backlinks excels in backlink tracking and management, offering a comprehensive suite of tools for SEO professionals to maintain their link profile health. It provides detailed insights into new and lost links, competitor backlinks, and customizable alerts, making it an indispensable tool for those managing multiple sites. On the other hand, Google Keyword Planner is primarily focused on PPC campaign planning but offers valuable keyword research data from Google's vast search engine database.
While both tools are essential in their respective domains, Monitor Backlinks clearly surpasses Google Keyword Planner in backlink monitoring and management capabilities. However, Google Keyword Planners direct access to Googles search volume data provides a reliable baseline for SEO keyword strategies, making it an invaluable tool for startups and those running Google Ads campaigns.
thumbs_up_down Pros & Cons
check_circle Pros
- Real-time backlink tracking
- Customizable alerts for new/lost links
- Competitor backlink analysis
cancel Cons
- Requires a paid subscription
- May have a steeper learning curve
check_circle Pros
- Direct access to Google search volume data
- Bid estimates and competition levels for PPC campaigns
cancel Cons
- Limited backlink tracking capabilities
- Requires a Google Ads account
compare Feature Comparison
| Feature | Monitor Backlinks | Google Keyword Planner |
|---|---|---|
| Backlink Tracking | Real-time monitoring with customizable alerts | No direct backlink tracking |
| Competitor Analysis | Detailed competitor backlink insights | Not available |
| Alerts and Notifications | Customizable email notifications for new/lost links | No alerts or notifications |
| Keyword Research Data | Limited keyword research features | Accurate search volume forecasts, competition levels, bid estimates |
| User Interface | Intuitive and user-friendly design | Simpler but may require Google Ads knowledge |
| Pricing Model | Paid subscription with advanced features | Free with a Google Ads account required |
payments Pricing
Monitor Backlinks
Google Keyword Planner
difference Key Differences
help When to Choose
- If you prioritize real-time backlink tracking and comprehensive link management tools.
- If you choose Monitor Backlinks if your agency manages multiple client sites and needs detailed competitor analysis.
- If you choose Monitor Backlinks if maintaining a healthy backlink profile is critical for your SEO strategy.
- If you need reliable search volume data for keyword research.
- If you are running or planning to run PPC campaigns on Google Ads.
- If you are a startup with limited budget and need free access to valuable keyword data.