Purple Carrot

Purple Carrot is a dedicated 100% plant-based meal kit service, offering creative and satisfying vegan recipes. It caters not just to vegans but also to flexitarians looking to incorporate more plant-based meals. Features include high-protein options, quick-prep meals, and breakfasts. The recipes are designed by chefs to be flavorful and innovative, dispelling the myth that vegan food is boring.

Pricing is in the premium tier, starting around $11.99 per serving. It makes the list as the top specialist in the vegan niche, praised for its recipe creativity and ability to make plant-based eating appealing and accessible, despite its narrower target audience.