Quibi

Quibi was an ambitious streaming service designed specifically for mobile devices, offering 'quick bites' of high-budget content under 10 minutes. It featured innovative 'Turnstyle' technology that allowed seamless switching between portrait and landscape modes. Despite the high production value and star-studded lineup, the service failed to gain traction, largely due to a lack of social sharing features and a subscription-only model that didn't fit the mobile market. It is ranked as a decent concept with significant trade-offs, as the technology was impressive, but the business model was fundamentally flawed for its target audience.