What are the key differences between Plausible and Matomo (formerly Piwik)?

Compare Plausible and Matomo (formerly Piwik) side by side on Lunoo to see detailed feature differences, AI scores, and expert analysis.

How are Plausible and Matomo (formerly Piwik) scored?

Plausible has an AI score of 7.2/10 and Matomo (formerly Piwik) has an AI score of 8.6/10. Scores are based on features, user satisfaction, and overall quality analysis.

Plausible vs Matomo (formerly Piwik) 2026 — Compared

Plausible

Matomo (formerly Piwik)

WINNER Matomo (formerly Piwik)

Matomo (formerly Piwik) edges ahead with a score of 8.6/10 compared to 7.2/10 for Plausible. While both are highly rated...

Plausible

7.2 Good

Software SAAS Get Plausible open_in_new

emoji_events WINNER

Matomo (formerly Piwik)

8.6 Very Good

SAAS Get Matomo (formerly Piwik) open_in_new

psychology AI Verdict

Matomo (formerly Piwik) edges ahead with a score of 8.6/10 compared to 7.2/10 for Plausible. While both are highly rated in their respective fields, Matomo (formerly Piwik) demonstrates a slight advantage in our AI ranking criteria. A detailed AI-powered analysis is being prepared for this comparison.

emoji_events Winner: Matomo (formerly Piwik)

verified Confidence: Low

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description Overview

Plausible

Plausible is an open-source alternative to Google Analytics, emphasizing simplicity and privacy. While not entirely open-source itself (core is open, infrastructure is not), it's built with open principles and offers a transparent approach to data collection. It tracks essential website metrics without using cookies or tracking users. Plausibles clean interface and focus on essential data make it...

Matomo (formerly Piwik)

Matomo is a self-hosted, open-source web analytics platform, a direct alternative to Google Analytics. It provides comprehensive website analytics, including real-time visitor tracking, goal tracking, and campaign reporting. A key differentiator is its commitment to data privacy; users retain full control over their data. Matomo offers extensive customization options and supports a wide range of i...