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Logorama

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description Logorama Overview

Logorama is a 2009 French animated short film created by the collective H5 (François Alaux, Hervé de Crécy, and Ludovic Houplain). The 16-minute film constructs its entire visual world from thousands of corporate logos and brand mascots, following a police chase involving a Ronald McDonald-like villain across a Los Angeles-inspired cityscape. It won the Academy Award for Best Animated Short Film at the 82nd Academy Awards in 2010. The film serves as both a technical achievement in animation and a satirical commentary on consumer culture and brand saturation in modern society.

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What happens in Logorama?

The 2009 short follows a police chase through a city built entirely from corporate logos and mascots. Michelin Man police officers pursue Ronald McDonald through an increasingly chaotic disaster.

Who created Logorama?

Logorama was created by the French collective H5, consisting of François Alaux, Hervé de Crécy, and Ludovic Houplain. It was H5's major cinematic animation project.

How long is Logorama?

Logorama runs for about 16 minutes, making it a compact animated short rather than a feature film. Its dense visual world uses thousands of recognizable brand marks within that short runtime.

Did Logorama win an Oscar?

Yes. Logorama won the Academy Award for Best Animated Short Film at the 82nd Academy Awards in 2010, after premiering at Cannes in 2009.

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