description Reed Krakoff Overview
Reed Krakoff is an American fashion designer known for his work as executive creative director of Coach from 1996 to 2013, where he played a key role in repositioning the brand from a leather goods company into a global accessories and ready-to-wear label. He also served as artistic director of Tiffany & Co. from 2017 to 2019. Krakoff launched his own eponymous label in 2010 and has received multiple CFDA awards for his contributions to American fashion design.
help Reed Krakoff FAQ
What did Reed Krakoff do at Coach?
He was Coach's executive creative director from 1996 to 2013 and controlled more than just handbags, including advertising, merchandising and store design. His work helped push Coach from a leather-goods company toward accessories and ready-to-wear.
When did Reed Krakoff start his own label?
He launched the Reed Krakoff brand in 2010 while still associated with Coach. The label offered luxury clothing, leather goods and accessories before winding down in the mid-2010s.
What was Reed Krakoff's role at Tiffany & Co.?
He served as chief artistic officer from 2017 to 2021 after his Coach period. At Tiffany he worked on projects including the Everyday Objects line and the Paper Flowers jewelry collection.
Which designers or fashion houses influenced Reed Krakoff's career before Coach?
Before Coach, he worked at Ralph Lauren and Tommy Hilfiger and studied at Parsons in New York. Those roles gave him experience in both lifestyle branding and product-led fashion before he joined Coach in 1996.
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