description Shopify Storefront API with Next.js Incremental Static Regeneration (ISR) Overview
ISR is a Next.js feature that allows pages to be pre-rendered statically but regenerated in the background when the underlying data changes (e.g., inventory updates). This is a powerful performance boost for large catalogs where full re-builds are too slow. It balances the speed of SSG with the dynamism required for e-commerce.
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