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swap_horiz ActiveCampaign Alternatives

Looking for alternatives to ActiveCampaign? Compare the top Marketing Automation options ranked by our AI scoring system.

You're looking at alternatives to:
ActiveCampaign

ActiveCampaign

Marketing Automation Automation Lead Generation SAAS Sales Automation Small Business

ActiveCampaign is a powerful and versatile email automation platform particularly well-suited for small to medium-sized businesses. It combines email marketing, marketing automation, and CRM functionalities into a single, user-friendly interface. Its visual automation builder allows for creating com...

8.9 Great

apps Top ActiveCampaign Alternatives

The top alternative to ActiveCampaign in 2026 is Brevo (formerly Sendinblue) with a score of 9.4/10, followed by Marketo (9.2) and Follow Up Boss (9.2).

1
Brevo (formerly Sendinblue)

Brevo (formerly Sendinblue)

Brevo stands out with its generous free plan, offering up to 300 emails per day to 3,000 contacts. Its all-in-one market...

Easy To Use Automation Freemium Small Business
9.4 Excellent
2
Marketo

Marketo

Marketo is a marketing automation platform designed for businesses needing advanced customer relationship management. It...

Personalization Lead Generation Lead Scoring E Commerce
9.2 Excellent
3
Follow Up Boss

Follow Up Boss

Follow Up Boss is a leading real estate CRM renowned for its powerful automation capabilities and focus on lead conversi...

Automation Lead Generation Sales Automation CRM
9.2 Excellent
4
Moosend

Moosend

Moosend is a cost-effective email marketing and automation platform that packs advanced features typically found in more...

Automation Personalization Small Business Email Marketing
9.1 Excellent
5
ActiveCampaign Nonprofits

ActiveCampaign Nonprofits

ActiveCampaign Nonprofits provides marketing automation software designed for charitable organizations. The platform ena...

Reporting Automation Email Automation Campaign Management
9.1 Excellent
6
Mailshake

Mailshake

Mailshake is a versatile tool that excels not just in sales outreach, but also in content promotion and link-building ca...

Simple Automation Personalization Lead Generation
8.8 Great
7
ClickFunnels

ClickFunnels

ClickFunnels is more than just a landing page builder; it is a complete sales funnel platform. It is designed to guide v...

Lead Generation Digital Marketing SAAS Small Business
8.8 Great
8
HubSpot Marketing Hub

HubSpot Marketing Hub

HubSpot's Marketing Hub is a comprehensive platform integrating email automation with a full-featured CRM. It's ideal fo...

Automation Lead Generation SEO Social Media
8.7 Great
9
HubSpot Inbound

HubSpot Inbound

HubSpot Inbound is a marketing automation platform utilized by small businesses and marketers. It streamlines content st...

Content Strategy Lead Generation SAAS Analytics
8.7 Great
10
Pardot (by Salesforce)

Pardot (by Salesforce)

Pardot, Salesforce's B2B marketing automation solution, is tightly integrated with Salesforce CRM. It excels at lead gen...

Campaign Management Lead Generation B2B E Commerce
8.6 Great
11
Drip

Drip

Drip is a powerful email marketing platform specifically designed for Shopify stores, offering advanced personalization...

Email Automation Personalization Small Business
8.5 Great
12
GetResponse

GetResponse

GetResponse is an all-in-one online marketing platform built around email marketing. It provides a comprehensive suite t...

Automation SAAS Mid Market Small Business
8.5 Great
13
HubSpot for Education

HubSpot for Education

HubSpot offers a comprehensive suite of tools specifically tailored for educational institutions. It includes CRM, email...

Automation Lead Generation SAAS Lead Tracking
8.5 Great
14
HubSpot Marketing Hub Professional

HubSpot Marketing Hub Professional

HubSpot Marketing Hub Professional is a comprehensive SaaS platform designed to streamline marketing efforts for busines...

Lead Generation CRM Email Marketing Songs
8.4 Great
15
Pardot for Healthcare

Pardot for Healthcare

Pardot for Healthcare is a B2B marketing automation platform designed specifically for the healthcare industry. It offer...

Enterprise Campaign Management Lead Generation SAAS
8.3 Great
16
Salesforce Pardot

Salesforce Pardot

Salesforce Pardot is a powerful CRM tool designed for event management, offering advanced lead generation and marketing...

Campaign Management Lead Generation Lead Management E Commerce
7.5 Good
17
SendPulse

SendPulse

SendPulse is a multi-channel marketing platform that combines email, SMS, web push notifications, and chatbots into a si...

Free Tier Automation Small Business E Commerce
7.4 Good
18
Marketo by Adobe

Marketo by Adobe

Marketo, now part of Adobe, offers advanced marketing automation features including lead generation and campaign managem...

Enterprise Campaign Management Personalization Lead Generation
7.4 Good
19
Freshmarketer

Freshmarketer

Freshmarketer is a marketing automation platform from Freshworks, designed to be user-friendly and integrated with their...

Lead Generation SAAS Small Business CRM
7.3 Good
20
Ontraport

Ontraport

An all-in-one business automation platform aimed at coaches, consultants, and small service-based businesses. It combine...

All In One Lead Generation SAAS Small Business
5.3 Mediocre

summarize Quick Comparison Summary

Alternative Score vs ActiveCampaign Action
Brevo (formerly Sendinblue)
Brevo (formerly Sendinblue)
Marketing Automation Easy To Use Automation Freemium
9.4 Excellent +0.5 Compare
Marketo
Marketo
Marketing Automation Personalization Lead Generation Lead Scoring
9.2 Excellent +0.3 Compare
Follow Up Boss
Follow Up Boss
Marketing Automation Automation Lead Generation Sales Automation
9.2 Excellent +0.3 Compare
Moosend
Moosend
Marketing Automation Automation Personalization Small Business
9.1 Excellent +0.2 Compare
ActiveCampaign Nonprofits
ActiveCampaign Nonprofits
Marketing Automation Reporting Automation Email Automation
9.1 Excellent +0.2 Compare
Mailshake
Mailshake
Marketing Automation Simple Automation Personalization
8.8 Great -0.1 Compare
ClickFunnels
ClickFunnels
Marketing Automation Lead Generation Digital Marketing SAAS
8.8 Great -0.1 Compare
HubSpot Marketing Hub
HubSpot Marketing Hub
Marketing Automation Automation Lead Generation SEO
8.7 Great -0.2 Compare
HubSpot Inbound
HubSpot Inbound
Marketing Automation Content Strategy Lead Generation SAAS
8.7 Great -0.2 Compare
Pardot (by Salesforce)
Pardot (by Salesforce)
Marketing Automation Campaign Management Lead Generation B2B
8.6 Great -0.3 Compare

See all Marketing Automation ranked by score

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help Frequently Asked Questions

What are the best alternatives to ActiveCampaign?
The top alternatives to ActiveCampaign in 2026 include Brevo (formerly Sendinblue), Marketo, Follow Up Boss, Moosend, ActiveCampaign Nonprofits. Each offers unique features and is objectively scored on Lunoo to help you compare.
How does ActiveCampaign compare to its competitors?
Our AI-powered comparison system analyzes features, pricing, user reviews, and expert opinions to provide objective scores. ActiveCampaign scores 8.9/10. Click any alternative above to see a detailed side-by-side comparison.
Is ActiveCampaign worth it in 2026?
ActiveCampaign scores 8.9/10 on Lunoo, making it a highly-rated option in the Marketing Automation category. However, alternatives like Brevo (formerly Sendinblue) may better suit specific needs.
What is the best free alternative to ActiveCampaign?
Several alternatives to ActiveCampaign offer free plans or free tiers. Check the alternatives listed above and visit their websites to compare pricing and free options.
Why should I switch from ActiveCampaign?
Common reasons users look for ActiveCampaign alternatives include pricing, specific feature gaps, better integration needs, or simply exploring newer options. Our objective scoring helps you compare without bias.
How many alternatives to ActiveCampaign are there?
Lunoo currently lists 20 scored alternatives to ActiveCampaign in the Marketing Automation category, ranked by our AI-powered evaluation system.
Which ActiveCampaign alternative has the highest rating?
Brevo (formerly Sendinblue) currently holds the highest rating among ActiveCampaign alternatives with a score of 9.4/10.
Can I use Brevo (formerly Sendinblue) instead of ActiveCampaign?
Brevo (formerly Sendinblue) is one of the top-rated alternatives to ActiveCampaign. While they serve similar purposes in the Marketing Automation space, each has distinct strengths. Use our comparison tool above for a detailed side-by-side analysis.
What is the cheapest alternative to ActiveCampaign?
Pricing varies among ActiveCampaign alternatives. We recommend checking each alternative's website for current pricing. Many options in the Marketing Automation category offer free tiers or competitive pricing.
How are ActiveCampaign alternatives ranked on Lunoo?
Lunoo uses an AI-powered scoring system that analyzes category fit, feature coverage, pricing signals, public reception, recency, and value to provide 0 to 10 scores. Rankings are updated continuously.
ActiveCampaign vs Brevo (formerly Sendinblue): which is better?
ActiveCampaign scores 8.9/10 while Brevo (formerly Sendinblue) scores 9.4/10 on Lunoo. The best choice depends on your specific needs. Use our detailed comparison tool for a full breakdown.
ActiveCampaign vs Marketo: which is better?
ActiveCampaign scores 8.9/10 while Marketo scores 9.2/10 on Lunoo. The best choice depends on your specific needs. Use our detailed comparison tool for a full breakdown.
ActiveCampaign vs Follow Up Boss: which is better?
ActiveCampaign scores 8.9/10 while Follow Up Boss scores 9.2/10 on Lunoo. The best choice depends on your specific needs. Use our detailed comparison tool for a full breakdown.

category Explore Related Categories

Automation Lead Generation SAAS Marketing Automation Sales Automation Small Business

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