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Medium (Substack)

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description Medium (Substack) Overview

Substack is a direct-to-reader newsletter platform that emphasizes creator ownership. While Medium is great for discovery, Substack is superior for building a direct, owned relationship with an audience. The free tier allows writers to build a substantial subscriber base and test paid models without needing complex website hosting or payment gateways.

help Medium (Substack) FAQ

Does Substack own the rights to my newsletter content?

No, Substack emphasizes creator ownership, meaning you entirely own your mailing list, content, and intellectual property. If you ever decide to leave the platform, you can easily export your email list to another service.

Can I write on Substack for free?

Yes, the platform is completely free to use for writers, allowing you to build a substantial subscriber base and test your content. You only incur fees if you decide to charge readers for premium, paid subscriptions.

How does Substack make money if the platform is free to use?

Substack operates on a revenue-sharing model, taking a 10% fee from the subscription revenue that writers generate. If you keep your newsletter free, you will never pay anything to use the platform.

Is Substack better than Medium for building an audience?

While Medium is great for algorithmic discovery by readers browsing the site, Substack is vastly superior for building a direct, owned relationship with an audience. Substack forces you to build a direct email list rather than relying on a platform's algorithm to distribute your work.

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