description Adbusters Overview
Adbusters is a Canadian activist magazine founded in Vancouver in 1989 by Kalle Lasn and Bill Schmalz. Published by the Adbusters Media Foundation, it examines advertising, consumer culture, corporate power, and mass media through articles, visual essays, and culture-jamming campaigns. The magazine is also associated with Buy Nothing Day and the broader practice of subvertising, which alters advertising conventions to criticize commercial messages. [Source](https://adbusters.org/about-us)
help Adbusters FAQ
Who founded Adbusters, and when was it established?
Adbusters was founded in Vancouver in 1989 by Kalle Lasn and Bill Schmalz. It is published by the Adbusters Media Foundation and presents itself as an activist magazine rather than a conventional advertising-funded title.
What does culture jamming mean in Adbusters?
Culture jamming reworks the visual language of advertising to criticize corporations, consumer culture, and mass media. Adbusters became closely associated with spoof advertisements, sometimes called subvertisements, that turn familiar commercial techniques against the brands using them.
How often is Adbusters published?
Adbusters describes itself as a bi-monthly journal of the mental environment. Its issues combine articles and visual essays with campaigns about advertising, climate, corporate power, and political culture.
Which campaigns are associated with Adbusters?
Adbusters says it was involved with Buy Nothing Day and helped set the tone for Occupy Wall Street. Kalle Lasn also wrote Culture Jam in 1999, a book that helped explain the magazine's activist ideas.
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