DALL-E 3 (via ChatGPT & API)

Integrated seamlessly into ChatGPT Plus and available via API, DALL-E 3 sets the standard for natural language prompt understanding. It requires less technical prompt engineering, as it intelligently interprets conversational requests and adds rich detail. It excels at creating coherent scenes with correct object relationships and legible text. OpenAI's strong safety filters are built-in.

Its primary strength is accessibility and reliability for a wide audience, from casual users to developers building applications via its robust API. While it may not always match the raw artistic flair of some competitors, its consistency, ease of use, and superior text rendering make it a powerhouse for practical and commercial image creation.