description Act-On Overview

Act-On is a marketing automation platform emphasizing behavioral targeting and cross-channel engagement. It offers robust account-based marketing (ABM) capabilities and advanced email automation features. Its marketing analytics provide insights into campaign performance. Act-Ons platform is known for its ease of use and flexibility.

Pricing starts around $3,000/month and scales based on contacts and features, targeting mid-sized to large enterprises.

help Act-On FAQ

What is Act-On?
Act-On is a marketing automation platform emphasizing behavioral targeting and cross-channel engagement. It offers robust account-based marketing (ABM) capabilities and advanced email automation features. Its marketing analytics provide insights into campaign performance. Act-Ons platform is known for its ease of use and flexibility. Pricing starts around $3,000/month and scales based on contacts and features, targeting mid-sized to large enterprises.
How good is Act-On?
Act-On scores 8.5/10 (Very Good) on Lunoo, making it a well-rated option in the SAAS category.
What are the best alternatives to Act-On?
See our alternatives page for Act-On for a ranked list with scores. Top alternatives include: Net-Results, Apollo.io, Marketo Engage (by Adobe).
How does Act-On compare to Net-Results?
See our detailed comparison of Act-On vs Net-Results with scores, features, and an AI-powered verdict.
Is Act-On worth it in 2026?
With a score of 8.5/10, Act-On is highly rated in SAAS. See all SAAS ranked.

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