What are the key differences between Etsy and Shopify?

Compare Etsy and Shopify side by side on Lunoo to see detailed feature differences, AI scores, and expert analysis.

How are Etsy and Shopify scored?

Etsy has an AI score of 8.57/10 and Shopify has an AI score of 9.31/10. Scores are based on category fit, feature coverage, pricing signals, public reception, and recency.

Etsy vs Shopify 2026 - Compared

Etsy

Shopify

WINNER Shopify

Shopify edges ahead with a score of 9.3/10 compared to 8.6/10 for Etsy. While both are highly rated in their respective...

Etsy

8.57 Great

Ecommerce Get Etsy open_in_new

emoji_events WINNER

Shopify

9.31 Excellent

Ecommerce Get Shopify open_in_new

Etsy From $0/mo (free plan) or $25/mo (Premium Plan) Free plan available

payments

Shopify From $29/month Free plan available

psychology AI Verdict

Shopify edges ahead with a score of 9.3/10 compared to 8.6/10 for Etsy. While both are highly rated in their respective fields, Shopify demonstrates a slight advantage in our AI ranking criteria. A detailed AI-powered analysis is being prepared for this comparison.

emoji_events Winner: Shopify

verified Confidence: Low

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description Overview

Etsy

Independent sellers and creative goods define Etsy, an online marketplace associated with handmade items, vintage goods, and craft supplies. Shops give makers and small businesses a place to present their work within a marketplace that buyers can search across. The range includes physical creations and digital products, with customization forming part of many sellers' offerings. Etsy combines thi...

Shopify

Commerce is the organizing purpose of Shopify, a hosted platform for building and operating online stores. It brings product catalogs and inventory management together with checkout, shipping tools, and payment options, including Shopify Payments where available. Point-of-sale tools also support businesses selling in physical locations, connecting the website to a wider retail operation. Themes s...

Top Ecommerce

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Klaviyo 9.03

Square Point of Sale 8.81

Tidio 8.72

Printify 8.50

Square Online 8.35

Squarespace 8.26

Gorgias 8.04

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info Details

Ecommerce Small Business Community Driven Digital Art Craft Trend Analysis Handmade Performance Tracking Multiple Payment Method Vintage Inspired Creative Market

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Etsy vs Shopify

Etsy

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psychology AI Verdict

description Overview

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