zoom_in Click to enlarge

BoomTown

▲ ▼

language

description BoomTown Overview

BoomTown is a cloud-based customer relationship management and marketing platform designed specifically for real estate professionals. The software provides a comprehensive suite of tools for generating internet leads, managing client databases, and automating follow-up marketing campaigns through integrated email and text services. It also includes property search capabilities via Internet Data Exchange (IDX) integration to help agents showcase localized listings on their websites. The platform is primarily utilized by real estate agents and brokerage firms seeking to streamline their sales pipelines and digital marketing operations.

help BoomTown FAQ

What does BoomTown CRM do for a real estate team?

BoomTown combines real estate lead generation, an IDX property-search website, CRM records, and follow-up marketing in one cloud platform. Its Lead Central view lets brokers filter leads by agent and review buyer or seller activity. [BoomTown CRM](https://boomtownroi.com/real-estate-crm-core/)

Can BoomTown show which listings a lead viewed?

Yes. BoomTown records searches and property-detail views before and after a visitor registers, then stores that activity in the lead profile. Agents can use those signals in Best-Fit Leads to match a person with listings. [BoomTown lead activity](https://support.boomtownroi.com/en/articles/8451767-how-leads-use-the-website)

Does BoomTown automate follow-up emails?

It supports automated marketing and task triggers such as Smart-Drip campaigns and To-Do follow-ups. The exact campaigns depend on the brokerage setup, but the system is designed to turn lead activity into repeatable contact steps. [BoomTown CRM features](https://boomtownroi.com/real-estate-crm-core/)

Is BoomTown built for real estate or general business sales?

BoomTown was designed specifically for real estate brokerages and agents, with MLS and IDX property search built into its website and CRM workflow. That differs from a general CRM such as HubSpot, which needs real estate data and listing workflows added through configuration. [BoomTown CRM](https://boomtownroi.com/real-estate-crm-core/)

swap_horiz

Looking for BoomTown alternatives? Compare top competitors ranked & scored

arrow_forward