Giuseppe Rinaldi

The estate produces Barolo from prestigious crus in the Barolo commune, including Brunate, Cannubi, Ravera, and Le Costa. Historically, the winery was known for blending multiple crus into single bottlings—such as their renowned Brunate-Le Costa and Cannubi-Ravera cuvées—rather than producing purely single-vineyard wines.

The estate adheres to traditional Barolo methods, including extended maceration with skin contact, fermentation with indigenous yeasts, and aging in large old Slavonian oak botti rather than small French barriques. This approach emphasizes terroir and Nebbiolo's natural structure over winemaking intervention, producing wines built for decades of aging.

The estate is currently managed by Giuseppe 'Bepi' Rinaldi's daughters, Marta and Carlotta Rinaldi, who took over winemaking operations after their father's declining health. Giuseppe Rinaldi passed away in 2018, and his daughters have maintained the estate's fiercely traditional approach to Barolo production.

The winery is located in the village of Barolo itself, within the Langhe hills of Piedmont, Italy. The village of Barolo sits at the heart of the Barolo DOCG appellation, surrounded by some of the denomination's most historically significant Grand Cru vineyards.