swap_horiz Merit Beauty Alternatives

1

NARS Cosmetics

NARS Cosmetics is a globally recognized beauty brand established in 1994 by François Nars. Initially launched with exclu...

Makeup Luxury Shiseido Artist Brand

8.8 Great

2

Hourglass Cosmetics

Hourglass Cosmetics, founded in 2003, is known for its innovative ambient lighting powders and blurring products designe...

Makeup Vegan Luxury Current

8.7 Great

3

Estee Lauder

Estée Lauder is an American luxury beauty brand founded in 1946 by Josephine Esther "Estée" Lauder and Joseph L. Lauter,...

Makeup Skincare Luxury American

8.6 Great

4

Bobbi Brown Cosmetics

Bobbi Brown Cosmetics, founded in 1991, emphasizes natural-looking makeup and accessible techniques, initially gaining p...

Makeup Natural Estee Lauder Artist Brand

8.4 Great

5

Laura Mercier

Laura Mercier is a cosmetics brand founded in 1996 by French makeup artist Laura Mercier, initially known for its focus...

Makeup Luxury French Artist Brand

8.4 Great

6

Patrick Ta Beauty

Patrick Ta Beauty is a makeup brand founded by celebrity makeup artist Patrick Tabacchi, known for its cream and powder...

Makeup Artist Current Complexion

8.3 Great

7

Rare Beauty

Rare Beauty is a cosmetics brand founded by Selena Gomez in 2020, focused on simple, versatile products designed to enha...

Makeup American Celebrity Blush

8.2 Great

8

Haus Labs

Haus Labs is a cosmetics brand co-created by Lady Gaga and Sarah Tanno, offering high-performance makeup with a focus on...

Makeup Celebrity Color Current

8.2 Great

9

Kevyn Aucoin Beauty

Kevyn Aucoin Beauty offers professional-grade makeup inspired by the techniques of the late celebrity makeup artist, foc...

Makeup Legacy Artist Current

8.2 Great

10

Anastasia Beverly Hills

Anastasia Beverly Hills is a Los Angeles-based cosmetics brand initially known for its brow products, expanding to inclu...

Makeup American Palettes Brows

8.1 Great

11

Makeup by Mario

Makeup by Mario is a cosmetics brand founded in 2020 by celebrity makeup artist Mario Dedivanovic, offering complexion a...

Makeup Artist Celebrity Current

8.1 Great

12

ColourPop

ColourPop is an American beauty brand known for its affordable, trend-driven makeup products—including eyeshadows, lipst...

Makeup American Affordable Direct To Consumer

8.0 Great

13

Huda Beauty

Huda Beauty is a prominent cosmetics brand founded in 2013 by Huda Kattan, known for its wide range of complexion produc...

Makeup Dubai Complexion Palettes

7.9 Good

14

Saie

Saie is a clean beauty brand known for its skincare-infused makeup products formulated with ingredients like glacier wat...

Makeup Skincare American Clean Beauty

7.9 Good

15

Benefit Cosmetics

Benefit Cosmetics, founded in San Francisco in 1976, is an American makeup brand initially known for its brow shaping se...

Makeup American Playful Brows

7.7 Good

16

Milk Makeup

Milk Makeup is a vegan and cruelty-free beauty brand known for its innovative, easy-to-use products that combine skincar...

Makeup Vegan Skincare American

7.7 Good

17

IT Cosmetics

IT Cosmetics is a makeup brand founded by Jamie Greenberg, initially developing skincare solutions for plastic surgeons...

Makeup Skincare Current Complexion

7.7 Good

18

Rhode

Rhode is a skincare and makeup brand founded in 2023 by Hailey Bieber, focusing on minimalist formulations and accessibl...

Skincare American Minimal Celebrity

7.6 Good

19

Jones Road Beauty

Jones Road Beauty is a makeup brand founded by Bobbi Brown, emphasizing minimalist routines and skincare-infused formula...

Makeup Artist Minimal Clean

7.6 Good

20

bareMinerals

BareMinerals is an American cosmetics brand initially recognized for its loose mineral powder foundation, formulated wit...

Makeup Skincare Mineral Current

7.6 Good