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Haus Labs

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description Haus Labs Overview

Haus Laboratories (Haus Labs) is a cosmetics brand founded in 2019 by American singer Lady Gaga, alongside her makeup artist Sarah Tanno. Originally launching as an Amazon-exclusive line, the brand was rebranded and relaunched in 2022 with a focus on clean, high-performance formulas designed for artistic self-expression. The company is recognized for its vibrant color cosmetics and complexion products, competing in the celebrity-driven beauty market.

help Haus Labs FAQ

Did Lady Gaga create Haus Labs?

Haus Labs was founded by Lady Gaga and first launched in 2019. The brand was substantially relaunched through Sephora in 2022 with new packaging and reformulated products.

What is Haus Labs Triclone Skin Tech Foundation known for?

Triclone Skin Tech is a medium-coverage liquid foundation designed to deliver a natural, skin-like finish. The line launched with more than 50 shades, making shade matching a major part of its positioning.

Is Haus Labs sold at Sephora?

Yes, Haus Labs products are sold through Sephora as well as the brand's own store. That distinguishes the current line from the original 2019 launch, which was closely associated with Amazon.

What Haus Labs product gives the strongest color payoff?

The Color Fuse Blush and Bio-Radiant Gel-Powder Highlighter are prominent choices for concentrated cheek color. For eyes and lips, products such as Hy-Power Pigment Paint are designed for more overtly artistic looks.

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