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swap_horiz Rare Beauty Alternatives

Looking for alternatives to Rare Beauty? Compare the top Cosmetics Brand options ranked by our AI scoring system.

You're looking at alternatives to:
Rare Beauty

Rare Beauty

Rare Beauty is an American cosmetics company founded by singer and actress Selena Gomez in 2020, launching exclusively with Sephora. The brand focuses on creating versatile makeup products designed to enhance natural features rather than conceal them, with a strong emphasis on accessibility and ease...

8.2 Great

apps Top Rare Beauty Alternatives

The top alternative to Rare Beauty in 2026 is NARS Cosmetics with a score of 8.8/10, followed by Hourglass Cosmetics (8.7) and Estee Lauder (8.6).

1
NARS Cosmetics

NARS Cosmetics

NARS Cosmetics is a globally recognized beauty brand established in 1994 by François Nars. Initially launched with exclu...

Makeup Luxury Shiseido Artist Brand
8.8 Great
2
Hourglass Cosmetics

Hourglass Cosmetics

Hourglass Cosmetics is a luxury complexion brand specializing in products that manipulate light and blur imperfections....

Makeup Vegan Luxury Current
8.7 Great
3
Estee Lauder

Estee Lauder

Estée Lauder is a renowned American cosmetics brand established in 1946 by Estée Lauder. The company began with a small...

Makeup Skincare Luxury American
8.6 Great
4
Bobbi Brown Cosmetics

Bobbi Brown Cosmetics

Bobbi Brown Cosmetics is a prestige beauty brand known for creating realistic, wearable makeup inspired by her work as a...

Makeup Natural Estee Lauder Artist Brand
8.4 Great
5
Laura Mercier

Laura Mercier

Laura Mercier is a luxury cosmetics brand established in 1996 by renowned French makeup artist Laura Mercier. The brand’...

Makeup Luxury French Artist Brand
8.4 Great
6
Patrick Ta Beauty

Patrick Ta Beauty

Patrick Ta Beauty is a cosmetics brand founded by makeup artist Patrick Ta. Its product range focuses on complexion and...

Makeup Artist Current Complexion
8.3 Great
7
Haus Labs

Haus Labs

Haus Laboratories (Haus Labs) is a cosmetics brand founded in 2019 by American singer Lady Gaga, alongside her makeup ar...

Makeup Celebrity Color Current
8.2 Great
8
Kevyn Aucoin Beauty

Kevyn Aucoin Beauty

Kevyn Aucoin Beauty is a cosmetics brand established by the late celebrity makeup artist Kevyn Aucoin. The brand is know...

Makeup Legacy Artist Current
8.2 Great
9
Anastasia Beverly Hills

Anastasia Beverly Hills

Anastasia Beverly Hills is an American cosmetics company founded by Anastasia Soare in Beverly Hills in 1997. The brand...

Makeup American Palettes Brows
8.1 Great
10
Makeup by Mario

Makeup by Mario

Makeup by Mario is a cosmetics brand founded in 2020 by celebrity makeup artist Mario Dedivanovic, who is widely known f...

Makeup Artist Celebrity Current
8.1 Great
11
ColourPop

ColourPop

ColourPop is an American cosmetics brand founded in Los Angeles and operated by Seed Beauty. It sells color cosmetics su...

Makeup American Affordable Direct To Consumer
8.0 Great
12
Merit Beauty

Merit Beauty

Merit Beauty is an American cosmetics brand centered on a relatively compact range of makeup products designed for simpl...

Makeup American Minimal Clean Beauty
8.0 Great
13
Huda Beauty

Huda Beauty

Huda Beauty is a prominent cosmetics brand founded in 2013 by Huda Kattan, known for its wide range of complexion produc...

Makeup Dubai Complexion Palettes
7.9 Good
14
Saie

Saie

Saie is an American clean beauty brand founded by Laney Crowl that focuses on combining skincare formulations with color...

Makeup Skincare American Clean Beauty
7.9 Good
15
Benefit Cosmetics

Benefit Cosmetics

Benefit Cosmetics is an American makeup brand founded in San Francisco in 1976 by twin sisters Jean and Jane Ford. Initi...

Makeup American Playful Brows
7.7 Good
16
Milk Makeup

Milk Makeup

Milk Makeup is a cosmetics brand founded in 2016 and headquartered in New York City, originating from the creative teams...

Makeup Vegan Skincare American
7.7 Good
17
IT Cosmetics

IT Cosmetics

IT Cosmetics is an American cosmetics brand founded by Jamie Kern Lima in 2008. The company originally developed skincar...

Makeup Skincare Current Complexion
7.7 Good
18
Rhode

Rhode

Rhode is a skincare brand founded by Hailey Bieber and launched in June 2022. The brand focuses on minimalist skincare p...

Skincare American Minimal Celebrity
7.6 Good
19
bareMinerals

bareMinerals

BareMinerals is an American cosmetics brand founded in 1995 by Leslie Blodgett. The company is widely recognized for pio...

Makeup Skincare Mineral Current
7.6 Good
20
Kylie Cosmetics

Kylie Cosmetics

Kylie Cosmetics, founded by Kylie Jenner in 2016, initially gained prominence for its lip kits and has since expanded to...

Makeup American Celebrity Lip Kits
5.9 Mediocre

summarize Quick Comparison Summary

Alternative Score vs Rare Beauty Action
NARS Cosmetics
NARS Cosmetics
Cosmetics Brand Makeup Luxury Shiseido
8.8 Great +0.6 Compare
Hourglass Cosmetics
Hourglass Cosmetics
Cosmetics Brand Makeup Vegan Luxury
8.7 Great +0.5 Compare
Estee Lauder
Estee Lauder
Cosmetics Brand Makeup Skincare Luxury
8.6 Great +0.4 Compare
Bobbi Brown Cosmetics
Bobbi Brown Cosmetics
Cosmetics Brand Makeup Natural Estee Lauder
8.4 Great +0.2 Compare
Laura Mercier
Laura Mercier
Cosmetics Brand Makeup Luxury French
8.4 Great +0.2 Compare
Patrick Ta Beauty
Patrick Ta Beauty
Cosmetics Brand Makeup Artist Current
8.3 Great +0.1 Compare
Haus Labs
Haus Labs
Cosmetics Brand Makeup Celebrity Color
8.2 Great Same Compare
Kevyn Aucoin Beauty
Kevyn Aucoin Beauty
Cosmetics Brand Makeup Legacy Artist
8.2 Great Same Compare
Anastasia Beverly Hills
Anastasia Beverly Hills
Cosmetics Brand Makeup American Palettes
8.1 Great -0.1 Compare
Makeup by Mario
Makeup by Mario
Cosmetics Brand Makeup Artist Celebrity
8.1 Great -0.1 Compare

See all Cosmetics Brand ranked by score

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help Frequently Asked Questions

What are the best alternatives to Rare Beauty?
The top alternatives to Rare Beauty in 2026 include NARS Cosmetics, Hourglass Cosmetics, Estee Lauder, Bobbi Brown Cosmetics, Laura Mercier. Each offers unique features and is objectively scored on Lunoo to help you compare.
How does Rare Beauty compare to its competitors?
Our AI-powered comparison system analyzes features, pricing, user reviews, and expert opinions to provide objective scores. Rare Beauty scores 8.2/10. Click any alternative above to see a detailed side-by-side comparison.
Is Rare Beauty worth it in 2026?
Rare Beauty scores 8.2/10 on Lunoo, making it a highly-rated option in the Cosmetics Brand category. However, alternatives like NARS Cosmetics may better suit specific needs.
What is the best free alternative to Rare Beauty?
Several alternatives to Rare Beauty offer free plans or free tiers. Check the alternatives listed above and visit their websites to compare pricing and free options.
Why should I switch from Rare Beauty?
Common reasons users look for Rare Beauty alternatives include pricing, specific feature gaps, better integration needs, or simply exploring newer options. Our objective scoring helps you compare without bias.
How many alternatives to Rare Beauty are there?
Lunoo currently lists 20 scored alternatives to Rare Beauty in the Cosmetics Brand category, ranked by our AI-powered evaluation system.
Which Rare Beauty alternative has the highest rating?
NARS Cosmetics currently holds the highest rating among Rare Beauty alternatives with a score of 8.8/10.
Can I use NARS Cosmetics instead of Rare Beauty?
NARS Cosmetics is one of the top-rated alternatives to Rare Beauty. While they serve similar purposes in the Cosmetics Brand space, each has distinct strengths. Use our comparison tool above for a detailed side-by-side analysis.
What is the cheapest alternative to Rare Beauty?
Pricing varies among Rare Beauty alternatives. We recommend checking each alternative's website for current pricing. Many options in the Cosmetics Brand category offer free tiers or competitive pricing.
How are Rare Beauty alternatives ranked on Lunoo?
Lunoo uses an AI-powered scoring system that analyzes category fit, feature coverage, pricing signals, public reception, recency, and value to provide 0 to 10 scores. Rankings are updated continuously.
Rare Beauty vs NARS Cosmetics: which is better?
Rare Beauty scores 8.2/10 while NARS Cosmetics scores 8.8/10 on Lunoo. The best choice depends on your specific needs. Use our detailed comparison tool for a full breakdown.
Rare Beauty vs Hourglass Cosmetics: which is better?
Rare Beauty scores 8.2/10 while Hourglass Cosmetics scores 8.7/10 on Lunoo. The best choice depends on your specific needs. Use our detailed comparison tool for a full breakdown.
Rare Beauty vs Estee Lauder: which is better?
Rare Beauty scores 8.2/10 while Estee Lauder scores 8.6/10 on Lunoo. The best choice depends on your specific needs. Use our detailed comparison tool for a full breakdown.

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