Best Marketing Automation Tools For Nonprofits

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Ranking marketing automation tools based on features, ease of use, integration capabilities, and effectiveness in enhancing nonprofit campaigns.

inventory_2 22 items
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Best 1 Mailchimp
Mailchimp

A widely popular platform that evolved from an email marketing tool into a full marketing automation suite for small businesses. Its strength lies in its exceptional ease of use, generous free tier, a...

9.5 Brilliant
2 Salesforce Nonprofit Success Pack
Salesforce Nonprofit Success Pack

The Salesforce Nonprofit Success Pack provides a suite of CRM tools specifically designed for nonprofits. It includes features like donation tracking, volunteer management, and event registration. Wit...

9.3 Excellent
3 Sendinblue
Sendinblue

Sendinblue offers a powerful email marketing suite with features like transactional emails, automation workflows, and advanced segmentation. It supports over 100 integrations and provides excellent cu...

9.2 Excellent
4 HubSpot CRM
HubSpot CRM

HubSpot CRM is renowned for its exceptional user experience and powerful free core CRM, making it a top choice for growing businesses. It seamlessly integrates marketing, sales, service, and CMS tools...

9.0 Excellent
5 Campaign Monitor
Campaign Monitor

Campaign Monitor focuses on making beautiful, effective email marketing accessible, particularly for designers, agencies, and brands with a strong visual identity. It's known for its stunning, mobile-...

9.0 Excellent
6 BeeHive
BeeHive

BeeHive is a nonprofit-specific platform offering event management, donation processing, and community engagement tools. Its user-friendly interface and affordable pricing make it accessible for small...

8.9 Very Good
7 Acquia Engage
Acquia Engage

Acquia Engage offers a suite of marketing automation tools integrated with web publishing capabilities. It supports nonprofit websites, email campaigns, and social media management. The platforms SEO-...

8.9 Very Good
8 Constant Contact
Constant Contact

Constant Contact is a veteran email marketing platform renowned for its ease of use and exceptional customer support. It's designed to help small businesses, nonprofits, and entrepreneurs get started...

8.8 Very Good
9 AWeber
AWeber

AWeber is one of the original email marketing services, trusted for its reliability and straightforward approach. It provides a solid set of core features including email campaigns, autoresponders, a...

8.6 Very Good
10 HubSpot
HubSpot

HubSpot is a comprehensive CRM platform with a powerful, integrated email marketing suite. It excels at connecting email campaigns to the full customer lifecycle, offering visual automation builders,...

8.5 Very Good
11 Sage Intacct
Sage Intacct

Sage Intacct is a cloud-native financial management solution favored by mid-sized businesses, nonprofits, and financial services firms, often recommended by CPA partners. It excels in complex multi-en...

8.4 Very Good
12 Marketo
Marketo

Marketo is a powerful marketing automation platform that focuses on B2B e-commerce. It provides robust personalization capabilities, detailed analytics, and a wide range of integrations to enhance cus...

8.0 Very Good
13 Pipedrive
Pipedrive

Pipedrive is a sales-centric CRM built by salespeople, focusing on visual pipeline management and activity-driven selling. Its intuitive interface centers on moving deals through customizable stages,...

8.0 Very Good
14 Eloqua
Eloqua

Eloqua is a comprehensive marketing automation platform that offers advanced email marketing features, including automation and segmentation. It supports detailed analytics, A/B testing, and integrate...

7.8 Good
15 Pardot (by Salesforce)
Pardot (by Salesforce)

Pardot, Salesforce's B2B marketing automation solution, is tightly integrated with Salesforce CRM. It excels at lead generation, nurturing, and scoring for complex B2B sales cycles. Features include e...

7.8 Good
16 Nonprofit Cloud
Nonprofit Cloud

Nonprofit Cloud offers a range of CRM tools designed for nonprofits, including donor management, event tracking, and volunteer management. It is known for its ease of use and provides a user-friendly...

7.7 Good
17 CiviCRM
CiviCRM

CiviCRM is a powerful open-source CRM tool designed specifically for nonprofits. It offers advanced contact management, event registration, and donation processing features. With its flexibility and c...

7.6 Good
18 Zoho Books
Zoho Books

Zoho Books is a feature-rich, affordable accounting platform part of the extensive Zoho ecosystem. It automates workflows like recurring invoices, payment reminders, and bank reconciliation. Key featu...

7.6 Good
19 NonprofitHub
NonprofitHub

NonprofitHub combines CRM and marketing automation functionalities tailored for nonprofits. It features easy-to-use templates, donation tracking tools, and community engagement options. The platforms...

7.2 Good
20 GnuCash
GnuCash

GnuCash is a free, open-source, professional-grade double-entry accounting software for desktop (Windows, macOS, Linux). It is incredibly powerful, handling invoicing, banking, stocks, income/expense...

7.2 Good
21 SendPulse
SendPulse

SendPulse is a cost-effective email marketing platform that offers bulk sending capabilities and automation features such as welcome series and abandoned cart emails. It supports A/B testing, personal...

7.0 Good
22 NonprofitEasy
NonprofitEasy

NonprofitEasy is a comprehensive platform designed specifically for non-profits, offering features such as donation tracking, event management, and volunteer coordination. It integrates seamlessly wit...

6.8 Fair

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