Best CRM Software For Real Estate Agents

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Ranking CRM software based on key features such as lead management, property tracking, integration capabilities, user interface, and customer support.

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Best 1 Zapier
Zapier

Zapier is a popular automation tool that connects and automates workflows between different apps and services. It supports over 2,500 integrations, making it one of the most versatile tools in its cat...

9.5 Brilliant
2 Sendinblue
Sendinblue

Sendinblue offers a powerful email marketing suite with features like transactional emails, automation workflows, and advanced segmentation. It supports over 100 integrations and provides excellent cu...

9.2 Excellent
3 HubSpot CRM
HubSpot CRM

HubSpot CRM is renowned for its exceptional user experience and powerful free core CRM, making it a top choice for growing businesses. It seamlessly integrates marketing, sales, service, and CMS tools...

9.0 Excellent
4 Campaign Monitor
Campaign Monitor

Campaign Monitor focuses on making beautiful, effective email marketing accessible, particularly for designers, agencies, and brands with a strong visual identity. It's known for its stunning, mobile-...

9.0 Excellent
5 Constant Contact
Constant Contact

Constant Contact is a veteran email marketing platform renowned for its ease of use and exceptional customer support. It's designed to help small businesses, nonprofits, and entrepreneurs get started...

8.8 Very Good
6 Freshsales CRM
Freshsales CRM

Freshsales CRM is designed for real estate agents, offering property management and lead tracking. It includes contact management and customer support features. Suitable for teams needing robust CRM t...

8.7 Very Good
7 AWeber
AWeber

AWeber is one of the original email marketing services, trusted for its reliability and straightforward approach. It provides a solid set of core features including email campaigns, autoresponders, a...

8.6 Very Good
8 HubSpot
HubSpot

HubSpot is a comprehensive CRM platform with a powerful, integrated email marketing suite. It excels at connecting email campaigns to the full customer lifecycle, offering visual automation builders,...

8.5 Very Good
9 Zoho CRM
Zoho CRM

Zoho CRM is a highly customizable and affordable platform part of the extensive Zoho One business application suite. It offers a wide array of features including sales force automation, multichannel c...

8.5 Very Good
10 Salesforce
Salesforce

Salesforce is the undisputed market leader and most comprehensive CRM platform, offering a vast ecosystem of cloud-based products. Its core Sales Cloud provides powerful lead, opportunity, and pipelin...

8.5 Very Good
11 Zoho CRM for Real Estate
Zoho CRM for Real Estate

Zoho CRM for Real Estate is a specialized solution, focusing on property management and lead tracking. It includes contact management and integration with other Zoho services. Best for detailed real e...

8.4 Very Good
12 Sage Intacct
Sage Intacct

Sage Intacct is a cloud-native financial management solution favored by mid-sized businesses, nonprofits, and financial services firms, often recommended by CPA partners. It excels in complex multi-en...

8.4 Very Good
13 Zoho CRM Real Estate
Zoho CRM Real Estate

Zoho CRM Real Estate is tailored for real estate agents, focusing on property management and lead tracking. It includes contact management and a user-friendly interface. Best for detailed property tra...

8.3 Very Good
14 Wave Accounting
Wave Accounting

Wave is a completely free, ad-supported accounting, invoicing, and receipt-scanning software designed for freelancers, solopreneurs, and micro-businesses with simple needs. Its core features include u...

8.1 Very Good
15 Marketo
Marketo

Marketo is a powerful marketing automation platform that focuses on B2B e-commerce. It provides robust personalization capabilities, detailed analytics, and a wide range of integrations to enhance cus...

8.0 Very Good
16 Pipedrive
Pipedrive

Pipedrive is a sales-centric CRM built by salespeople, focusing on visual pipeline management and activity-driven selling. Its intuitive interface centers on moving deals through customizable stages,...

8.0 Very Good
17 Zoho One
Zoho One

Zoho One is a comprehensive suite that includes CRM, project management, and ERP functionalities. It's designed for small businesses to manage their customer relationships, projects, and internal proc...

7.9 Good
18 Pipedrive CRM
Pipedrive CRM

Pipedrive CRM provides a simple and intuitive interface for managing sales pipelines. It offers robust pipeline management, team coordination tools, and detailed analytics. Ideal for small to medium-s...

7.8 Good
19 Eloqua
Eloqua

Eloqua is a comprehensive marketing automation platform that offers advanced email marketing features, including automation and segmentation. It supports detailed analytics, A/B testing, and integrate...

7.8 Good
20 Pardot (by Salesforce)
Pardot (by Salesforce)

Pardot, Salesforce's B2B marketing automation solution, is tightly integrated with Salesforce CRM. It excels at lead generation, nurturing, and scoring for complex B2B sales cycles. Features include e...

7.8 Good
21 Zoho Books
Zoho Books

Zoho Books is a feature-rich, affordable accounting platform part of the extensive Zoho ecosystem. It automates workflows like recurring invoices, payment reminders, and bank reconciliation. Key featu...

7.6 Good
22 Freshsales (Freshworks CRM)
Freshsales (Freshworks CRM)

Freshsales, part of the Freshworks suite, is a modern, AI-powered CRM designed for high-velocity sales teams. It features an intuitive interface, built-in phone and email, automated lead scoring, and...

7.5 Good
23 GnuCash
GnuCash

GnuCash is a free, open-source, professional-grade double-entry accounting software for desktop (Windows, macOS, Linux). It is incredibly powerful, handling invoicing, banking, stocks, income/expense...

7.2 Good
24 SendPulse
SendPulse

SendPulse is a cost-effective email marketing platform that offers bulk sending capabilities and automation features such as welcome series and abandoned cart emails. It supports A/B testing, personal...

7.0 Good

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