Zendesk Sell

Zendesk Sell (formerly Base CRM) is a sales-focused CRM built for productivity, featuring a powerful built-in phone dialer, email integration, and predictive capabilities. It emphasizes activity-based selling with automation for logging calls and emails. It integrates seamlessly with Zendesk Support, making it a strong choice for companies that want tight alignment between their sales and customer service teams. It offers lead scoring, pipeline management, and advanced reporting.

Targeted at small to midsize sales teams, it aims to increase rep activity and efficiency. Its ranking is bolstered by its integration with the popular Zendesk ecosystem, especially for customer-centric organizations.